Handsome is also a superpower

Role: Concepting, Copywriting, Living my childish dream

Not everyone is a superhero, but many are fans (myself included). So for the exciting OXY x Marvel collab, we want to show all of Marvel fans that,
”If there’s a superpower that anyone can possess, it’s their Handsomeness!” (through our speical collab product edition).

As the chosen one, I was born and raised by Superhero movies

Born in 2001, alongside the release of Super Sentai Gaoranger
I learned how to walk at 1 then transform into superhero at 2
My mom used to feed me Gaoranger movies to feed me dinner!

All had made this OXY x Marvel product launch so special to me,
And even though not much can be done for a 30s/ 3 products commercial spot,
I was just living my childish dream, since age 2, alongside many other Gao/Marvel fans of my generation!

CREDITS
Agency: Dentsu Redder
Client: Marvel x OXY
Executive Creative Director: Livio Grossi
Creative Lead: Thanh Ngo
Copywriter: Kien Nguyen
Art Director: Christian Gaziamodo